{"id":279994,"date":"2023-11-15T01:31:44","date_gmt":"2023-11-15T01:31:44","guid":{"rendered":"https:\/\/faceapp.com.mx\/?p=279994"},"modified":"2023-10-26T01:42:58","modified_gmt":"2023-10-26T01:42:58","slug":"herramientas-para-fortalecer-la-fuerza-de-ventas-2","status":"publish","type":"post","link":"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/","title":{"rendered":"Herramientas para fortalecer la fuerza de ventas"},"content":{"rendered":"\n

Fortalecer la fuerza de ventas es fundamental para mejorar el rendimiento de una empresa. <\/p>\n\n\n\n

Aqu\u00ed tienes algunas herramientas y recursos que pueden ayudarte en este proceso:<\/p>\n\n\n\n

    \n
  1. CRM (Customer Relationship Management)<\/strong>: Un sistema de CRM es esencial para gestionar las relaciones con los clientes, llevar un seguimiento de las interacciones, programar recordatorios de seguimiento y analizar datos para tomar decisiones informadas.<\/li>\n\n\n\n
  2. Software de automatizaci\u00f3n de ventas<\/strong>: Estas herramientas ayudan a automatizar tareas repetitivas, como el env\u00edo de correos electr\u00f3nicos de seguimiento, la programaci\u00f3n de citas y la gesti\u00f3n de contactos.<\/li>\n\n\n\n
  3. Plataformas de gesti\u00f3n de leads<\/strong>: Utiliza software de gesti\u00f3n de leads para recopilar, clasificar y dar seguimiento a los leads y oportunidades de ventas de manera eficiente.<\/li>\n\n\n\n
  4. Herramientas de an\u00e1lisis de datos<\/strong>: Utiliza herramientas de an\u00e1lisis de datos para evaluar el rendimiento de tus ventas y descubrir tendencias que puedan ayudarte a tomar decisiones estrat\u00e9gicas.<\/li>\n\n\n\n
  5. Capacitaci\u00f3n en ventas<\/strong>: Proporciona a tu equipo de ventas acceso a programas de capacitaci\u00f3n en ventas para mejorar sus habilidades de ventas y negociaci\u00f3n.<\/li>\n\n\n\n
  6. Herramientas de comunicaci\u00f3n y colaboraci\u00f3n<\/strong>: Utiliza herramientas como Slack, Microsoft Teams o herramientas similares para facilitar la comunicaci\u00f3n interna entre los miembros del equipo de ventas.<\/li>\n\n\n\n
  7. Software de gesti\u00f3n de tareas y proyectos<\/strong>: Ayuda a tu equipo a organizarse y llevar un seguimiento de las tareas pendientes mediante herramientas como Trello, Asana o Basecamp.<\/li>\n\n\n\n
  8. Plataformas de videoconferencia<\/strong>: Para reuniones virtuales con clientes, prospects y reuniones internas, herramientas como Zoom, Microsoft Teams o Google Meet son esenciales.<\/li>\n\n\n\n
  9. Herramientas de pron\u00f3stico de ventas<\/strong>: Utiliza software de pron\u00f3stico de ventas para predecir y planificar las ventas futuras de manera m\u00e1s precisa.<\/li>\n\n\n\n
  10. Redes sociales y marketing digital<\/strong>: Las redes sociales y las estrategias de marketing digital pueden ayudar a generar leads y aumentar la visibilidad de la empresa.<\/li>\n\n\n\n
  11. Herramientas de gesti\u00f3n de documentos<\/strong>: Almacenar y compartir documentos relacionados con ventas, contratos y propuestas se vuelve m\u00e1s f\u00e1cil con soluciones como Google Drive, Dropbox o SharePoint.<\/li>\n\n\n\n
  12. Feedback y encuestas de satisfacci\u00f3n del cliente<\/strong>: Utiliza herramientas para recopilar feedback de los clientes y obtener informaci\u00f3n valiosa que pueda ayudar a mejorar los procesos de ventas.<\/li>\n\n\n\n
  13. Plataformas de firma electr\u00f3nica<\/strong>: Facilita la firma de contratos y documentos importantes mediante soluciones como DocuSign o Adobe Sign.<\/li>\n<\/ol>\n\n\n\n

    Recuerda que la elecci\u00f3n de herramientas espec\u00edficas depender\u00e1 de las necesidades de tu empresa y tu equipo de ventas. <\/p>\n\n\n\n

    Es importante asegurarse de que estas herramientas se integren de manera efectiva y que el equipo est\u00e9 capacitado para utilizarlas de manera \u00f3ptima.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Fortalecer la fuerza de ventas es fundamental para mejorar el rendimiento de una empresa de manera efectiva.<\/p>\n","protected":false},"author":3,"featured_media":279996,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[41],"tags":[32,31,42],"class_list":["post-279994","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ventas","tag-faceapp","tag-marketingdigital","tag-ventas"],"yoast_head":"\nHerramientas para fortalecer la fuerza de ventas - FaceApp International<\/title>\n<meta name=\"description\" content=\"Fortalecer la fuerza de ventas es fundamental para mejorar el rendimiento de una empresa de manera efectiva.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Herramientas para fortalecer la fuerza de ventas\" \/>\n<meta property=\"og:description\" content=\"Fortalecer la fuerza de ventas es fundamental para mejorar el rendimiento de una empresa de manera efectiva.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/\" \/>\n<meta property=\"og:site_name\" content=\"FaceApp International\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/FaceAppInternational\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-15T01:31:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-26T01:42:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/10\/IMG_2159-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1619\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"MarketingCorporativo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"MarketingCorporativo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/\"},\"author\":{\"name\":\"MarketingCorporativo\",\"@id\":\"https:\/\/faceapp.com.mx\/#\/schema\/person\/7d67226b4caa0a02b11e5e8436eca16e\"},\"headline\":\"Herramientas para fortalecer la fuerza de ventas\",\"datePublished\":\"2023-11-15T01:31:44+00:00\",\"dateModified\":\"2023-10-26T01:42:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/\"},\"wordCount\":443,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/faceapp.com.mx\/#organization\"},\"image\":{\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/10\/IMG_2159-scaled.jpg\",\"keywords\":[\"#FaceApp\",\"#MarketingDigital\",\"#Ventas\"],\"articleSection\":[\"Ventas\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/\",\"url\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/\",\"name\":\"Herramientas para fortalecer la fuerza de ventas - FaceApp International\",\"isPartOf\":{\"@id\":\"https:\/\/faceapp.com.mx\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/10\/IMG_2159-scaled.jpg\",\"datePublished\":\"2023-11-15T01:31:44+00:00\",\"dateModified\":\"2023-10-26T01:42:58+00:00\",\"description\":\"Fortalecer la fuerza de ventas es fundamental para mejorar el rendimiento de una empresa de manera efectiva.\",\"breadcrumb\":{\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#primaryimage\",\"url\":\"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/10\/IMG_2159-scaled.jpg\",\"contentUrl\":\"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/10\/IMG_2159-scaled.jpg\",\"width\":2560,\"height\":1619},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/faceapp.com.mx\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Herramientas para fortalecer la fuerza de ventas\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/faceapp.com.mx\/#website\",\"url\":\"https:\/\/faceapp.com.mx\/\",\"name\":\"FaceApp International\",\"description\":\"FaceApp Internantional\",\"publisher\":{\"@id\":\"https:\/\/faceapp.com.mx\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/faceapp.com.mx\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/faceapp.com.mx\/#organization\",\"name\":\"FaceApp International\",\"url\":\"https:\/\/faceapp.com.mx\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/faceapp.com.mx\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/01\/Logo_FaceApp_negro.png\",\"contentUrl\":\"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/01\/Logo_FaceApp_negro.png\",\"width\":500,\"height\":200,\"caption\":\"FaceApp International\"},\"image\":{\"@id\":\"https:\/\/faceapp.com.mx\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/FaceAppInternational\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/faceapp.com.mx\/#\/schema\/person\/7d67226b4caa0a02b11e5e8436eca16e\",\"name\":\"MarketingCorporativo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/faceapp.com.mx\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/90900d61b1f2103212b7e5913558417c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/90900d61b1f2103212b7e5913558417c?s=96&d=mm&r=g\",\"caption\":\"MarketingCorporativo\"},\"url\":\"https:\/\/faceapp.com.mx\/index.php\/author\/marketingcorporativo\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Herramientas para fortalecer la fuerza de ventas - FaceApp International","description":"Fortalecer la fuerza de ventas es fundamental para mejorar el rendimiento de una empresa de manera efectiva.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"es_ES","og_type":"article","og_title":"Herramientas para fortalecer la fuerza de ventas","og_description":"Fortalecer la fuerza de ventas es fundamental para mejorar el rendimiento de una empresa de manera efectiva.","og_url":"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/","og_site_name":"FaceApp International","article_publisher":"https:\/\/www.facebook.com\/FaceAppInternational","article_published_time":"2023-11-15T01:31:44+00:00","article_modified_time":"2023-10-26T01:42:58+00:00","og_image":[{"width":2560,"height":1619,"url":"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/10\/IMG_2159-scaled.jpg","type":"image\/jpeg"}],"author":"MarketingCorporativo","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"MarketingCorporativo","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#article","isPartOf":{"@id":"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/"},"author":{"name":"MarketingCorporativo","@id":"https:\/\/faceapp.com.mx\/#\/schema\/person\/7d67226b4caa0a02b11e5e8436eca16e"},"headline":"Herramientas para fortalecer la fuerza de ventas","datePublished":"2023-11-15T01:31:44+00:00","dateModified":"2023-10-26T01:42:58+00:00","mainEntityOfPage":{"@id":"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/"},"wordCount":443,"commentCount":0,"publisher":{"@id":"https:\/\/faceapp.com.mx\/#organization"},"image":{"@id":"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#primaryimage"},"thumbnailUrl":"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/10\/IMG_2159-scaled.jpg","keywords":["#FaceApp","#MarketingDigital","#Ventas"],"articleSection":["Ventas"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/","url":"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/","name":"Herramientas para fortalecer la fuerza de ventas - FaceApp International","isPartOf":{"@id":"https:\/\/faceapp.com.mx\/#website"},"primaryImageOfPage":{"@id":"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#primaryimage"},"image":{"@id":"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#primaryimage"},"thumbnailUrl":"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/10\/IMG_2159-scaled.jpg","datePublished":"2023-11-15T01:31:44+00:00","dateModified":"2023-10-26T01:42:58+00:00","description":"Fortalecer la fuerza de ventas es fundamental para mejorar el rendimiento de una empresa de manera efectiva.","breadcrumb":{"@id":"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#primaryimage","url":"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/10\/IMG_2159-scaled.jpg","contentUrl":"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/10\/IMG_2159-scaled.jpg","width":2560,"height":1619},{"@type":"BreadcrumbList","@id":"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/15\/herramientas-para-fortalecer-la-fuerza-de-ventas-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/faceapp.com.mx\/"},{"@type":"ListItem","position":2,"name":"Herramientas para fortalecer la fuerza de ventas"}]},{"@type":"WebSite","@id":"https:\/\/faceapp.com.mx\/#website","url":"https:\/\/faceapp.com.mx\/","name":"FaceApp International","description":"FaceApp Internantional","publisher":{"@id":"https:\/\/faceapp.com.mx\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/faceapp.com.mx\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/faceapp.com.mx\/#organization","name":"FaceApp International","url":"https:\/\/faceapp.com.mx\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/faceapp.com.mx\/#\/schema\/logo\/image\/","url":"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/01\/Logo_FaceApp_negro.png","contentUrl":"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/01\/Logo_FaceApp_negro.png","width":500,"height":200,"caption":"FaceApp International"},"image":{"@id":"https:\/\/faceapp.com.mx\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/FaceAppInternational"]},{"@type":"Person","@id":"https:\/\/faceapp.com.mx\/#\/schema\/person\/7d67226b4caa0a02b11e5e8436eca16e","name":"MarketingCorporativo","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/faceapp.com.mx\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/90900d61b1f2103212b7e5913558417c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/90900d61b1f2103212b7e5913558417c?s=96&d=mm&r=g","caption":"MarketingCorporativo"},"url":"https:\/\/faceapp.com.mx\/index.php\/author\/marketingcorporativo\/"}]}},"_links":{"self":[{"href":"https:\/\/faceapp.com.mx\/index.php\/wp-json\/wp\/v2\/posts\/279994"}],"collection":[{"href":"https:\/\/faceapp.com.mx\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/faceapp.com.mx\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/faceapp.com.mx\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/faceapp.com.mx\/index.php\/wp-json\/wp\/v2\/comments?post=279994"}],"version-history":[{"count":0,"href":"https:\/\/faceapp.com.mx\/index.php\/wp-json\/wp\/v2\/posts\/279994\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/faceapp.com.mx\/index.php\/wp-json\/wp\/v2\/media\/279996"}],"wp:attachment":[{"href":"https:\/\/faceapp.com.mx\/index.php\/wp-json\/wp\/v2\/media?parent=279994"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/faceapp.com.mx\/index.php\/wp-json\/wp\/v2\/categories?post=279994"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/faceapp.com.mx\/index.php\/wp-json\/wp\/v2\/tags?post=279994"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}