{"id":279990,"date":"2023-11-08T01:22:55","date_gmt":"2023-11-08T01:22:55","guid":{"rendered":"https:\/\/faceapp.com.mx\/?p=279990"},"modified":"2023-10-26T01:29:25","modified_gmt":"2023-10-26T01:29:25","slug":"que-es-el-street-marketing","status":"publish","type":"post","link":"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/08\/que-es-el-street-marketing\/","title":{"rendered":"\u00bfQu\u00e9 es el Street Marketing?"},"content":{"rendered":"\n

El Street Marketing, tambi\u00e9n conocido como \u00abMarketing de Calle\u00bb o \u00abMarketing de Guerrilla\u00bb, es una estrategia de marketing que se basa en la ejecuci\u00f3n de acciones publicitarias creativas y sorprendentes en lugares p\u00fablicos y concurridos, como calles, plazas, parques, eventos masivos o incluso en espacios urbanos inusuales. <\/p>\n\n\n\n

Su objetivo es llamar la atenci\u00f3n del p\u00fablico de una manera no convencional y memorable.<\/p>\n\n\n\n

Las acciones de Street Marketing suelen ser de bajo costo en comparaci\u00f3n con las campa\u00f1as publicitarias tradicionales, pero son efectivas para generar interacci\u00f3n y crear un impacto en la audiencia. <\/p>\n\n\n\n

Algunos ejemplos de t\u00e1cticas de Street Marketing incluyen:<\/p>\n\n\n\n

    \n
  1. Graffiti o arte callejero promocional.<\/li>\n\n\n\n
  2. Intervenciones art\u00edsticas en el espacio p\u00fablico.<\/li>\n\n\n\n
  3. Eventos o performances en la calle.<\/li>\n\n\n\n
  4. Distribuci\u00f3n de muestras gratuitas de productos en lugares concurridos.<\/li>\n\n\n\n
  5. Publicidad en lugares inusuales, como escaleras, bancos de parques, o incluso en la acera.<\/li>\n\n\n\n
  6. Flashmobs o reuniones sorpresa en lugares p\u00fablicos para promocionar una marca o producto.<\/li>\n\n\n\n
  7. Uso de elementos interactivos, como cajas de sorpresas, para atraer la atenci\u00f3n del p\u00fablico.<\/li>\n<\/ol>\n\n\n\n

    El Street Marketing se destaca por su creatividad y originalidad, y busca involucrar a la audiencia de una manera no intrusiva. <\/p>\n\n\n\n

    Las redes sociales y el boca a boca suelen desempe\u00f1ar un papel importante en la difusi\u00f3n de estas acciones, ya que el p\u00fablico tiende a compartir las experiencias sorprendentes que encuentran en la calle en sus perfiles en l\u00ednea, lo que puede aumentar la visibilidad de la marca o el producto promocionado.<\/p>\n","protected":false},"excerpt":{"rendered":"

    El Street Marketing, es una estrategia de marketing que se basa en la ejecuci\u00f3n de acciones publicitarias creativas en lugares p\u00fablicos.<\/p>\n","protected":false},"author":3,"featured_media":279992,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[30],"tags":[32,31,47],"class_list":["post-279990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital","tag-faceapp","tag-marketingdigital","tag-streetmarketing"],"yoast_head":"\n\u00bfQu\u00e9 es el Street Marketing? - FaceApp International<\/title>\n<meta name=\"description\" content=\"El Street Marketing, es una estrategia de marketing que se basa en la ejecuci\u00f3n de acciones publicitarias creativas en lugares p\u00fablicos.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfQu\u00e9 es el Street Marketing?\" \/>\n<meta property=\"og:description\" content=\"El Street Marketing, es una estrategia de marketing que se basa en la ejecuci\u00f3n de acciones publicitarias creativas en lugares p\u00fablicos.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/08\/que-es-el-street-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"FaceApp International\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/FaceAppInternational\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-08T01:22:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-26T01:29:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/10\/street-marketing.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"656\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"MarketingCorporativo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"MarketingCorporativo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/08\/que-es-el-street-marketing\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/08\/que-es-el-street-marketing\/\"},\"author\":{\"name\":\"MarketingCorporativo\",\"@id\":\"https:\/\/faceapp.com.mx\/#\/schema\/person\/7d67226b4caa0a02b11e5e8436eca16e\"},\"headline\":\"\u00bfQu\u00e9 es el Street Marketing?\",\"datePublished\":\"2023-11-08T01:22:55+00:00\",\"dateModified\":\"2023-10-26T01:29:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/08\/que-es-el-street-marketing\/\"},\"wordCount\":264,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/faceapp.com.mx\/#organization\"},\"image\":{\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/08\/que-es-el-street-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/faceapp.com.mx\/wp-content\/uploads\/2023\/10\/street-marketing.jpeg\",\"keywords\":[\"#FaceApp\",\"#MarketingDigital\",\"#StreetMarketing\"],\"articleSection\":[\"Marketing Digital\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/08\/que-es-el-street-marketing\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/08\/que-es-el-street-marketing\/\",\"url\":\"https:\/\/faceapp.com.mx\/index.php\/2023\/11\/08\/que-es-el-street-marketing\/\",\"name\":\"\u00bfQu\u00e9 es el Street Marketing? 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